About us

What Is ParisZki?

ParisZki was conceptualized by Lyazid and Nur Azura Boukendoul after a 3 year study of the children's performance development industry as well as from their very own experience in moulding their own children's (Yuba and Paris) inner talents, mind and wellness in pursuit for their future. It was and still is, their vision to share their children's success experiences and expertise with all other children of the world beginning with Malaysia's own little ones.

Pariszki's Talents Touch, came to life on 21 September 2019 where many of their friends' children joined to develop their own talent in singing, dance and performance.

In 2020, ParisZki embarked on the journey of pageantry securing international titles, now owning more than 25 of the world's leading accredited international pageantry organisers to our name, plus further expanding the line-up of pageants to include young adults and in the open categories. Our very first pageant was organized during CNY 2020 bagging in 76 contestants, given only 14 days to organize and was a great success.

ParisZki very quickly moved into fashion and accessory designing under the brand name Voila, high-end kids fashion & SUZ, fashion accessories.

We are presently developing content to host our very own YUBTUBE, an OTT channel in collaboration, supported by their official filmmakers Redboy Pictures, Belt & Road Global Union, Bridge Resources, Filmscape & Horizon Entertainment Film Distributors.

The other growing ParisZki brand names in the pipeline are Bizou (cosmetic), Junior Star (children's antistic foundation course) and FAME (adult artistic foundation course) Our other addition is the member privileges lifestyle programme BigSHOT, setup to widen the scope of providing even more benefits to our members, plus serve as the extended platform for our business partners to grow our current network power strength of over a million support by our very own super team of telesales marketeers.

ParisZki also owns ParisZki Café by Easy Cuisine and further strengthened by their sister travel corporation Le Toureag Travel and Tours.

All and more to come, just for the purpose of providing a complete and compact group of services headed by our mother company Le Greenwich Concept Sdn Bhd.

To further build and enhance the needs of the network market, ParisZki invested heavily into digital marketing and are in long term collaborations with the media and press having presented themselves over RTM and TV3 plus the main stream press houses in the News Straits Time, Utusan Malaysia and the likes.

 The group is now going through a rapid facelift which will soon boast a hi-tech in-house camera equipment, computer systems for photography and mini film studio to develop creative works, song and music writing and production, video production, dance performance and talent development courses, in view of promoting children's general growth for their future and the career path of their choice.

All this and more are in planning for 2021 to take place at our larger and stronger new premise, The ParisZki Hall of Fame (The HOF)

Chief Executive Officer

Graduating in the highest honours degree in chemical engineering from The University of USTHB Algeria, Eric found his true calling specialising in sales and marketing emanating from his passion for hospitality and travelling. Inspired to fulfil his visionary plans, he evolved and revolutionised the industry by inventing numerous successful innovative programmes boosting partners' bottom lines exceeding market expectations. As such, Eric made his name as one of the industry's most well-renown pioneers in the privilege programmes' industry.

The birth of ParisZki through our mother company Le Greenwich Concept, is Eric's mastermind brainchild. Children are his main source of inspiration for this project, coupled with his visionary expertise in recognising best individuals suited for their responsibilities, this led him to tap them from young, through the foundation of a child's talents touch that emerges from within their own special individualities.

He is a believer of recognising the vast potential in children thus began creating the absolute ground plan to enhance their futures by developing their extra-curricular talents into a career through strengthening and solidifying their confidence, and driving their inner abilities to achieve their life's goal at their very best levels.

Principal/Managing Director

As the Principal, Suzaan's experience in developing her 2 talented children up to international fame encouraged her to further pursue her dreams to extend sharing her expertise with others interested in building the industry. She has stringently spent over 4 years in research, developing this specialty and aggressively moved to secure legitimate international platforms to provide proper avenues for ParisZki.

Her extensive and rapid growth into international network of reputable affiliates throughout the world in the areas of pageantry and leisure travel is an illustration of her zealousness to heighten ParisZki goodwill branding into the world for the better good of the business and our talents. She successfully acquired over 25 national directorships in pageantry in record time and she brings a wealth of experience in developing great ideas that has been reputed to be one of the very best in Asia.

As one of the key individuals on the senior management team of Le Greenwich Concept and the ParisZki brands of products, she not only ensures successful business targets, she maintains the high standards of customer service and satisfaction. This multitasking, multitalented woman of substance is also fondly known as the Mother of ROI Ideas at ParisZki.

Executive Director/Master Mentor

With over 25 years of corporate marketing and advertising experience with world leading international agencies BSB Malaysia, JWT Thompsons, Naga DDB and corporate brands Unilever (UK), Hiestand (Swiss) and CDL Limited (SG).

Her experience extends further to being consultant producer for an up and coming Malaysian English movie and is the creator, writer and co-director for ParisZki's first movie project .Having produced major events such as The World Corporate Games and The World Agencies CEO Conference amongst other, she is renowned for her show production skills.

As the Executive Director of ParisZki, she is tasked to heighten the group's branding strengths in various product development. Her specialty lies within developing successful digital campaigns for ParisZki's OTT in creating and producing new strategic marketing campaigns. Her superb organisational skills and market trends foresight is a definite advantage for both the team and business collaborators.

Besides her general and corporate responsibilities, her talent, forte and passion lies in master mentoring talents and developing their inner strengths and abilities and . She is also a talented entertainer, masters of ceremonies and a beauty pageant judge.

As GODMOT, she holds the role of The Unificent, the godmother icon for all the children of ParisZki and is the main spokesperson for the group and official event Chief Judge.

Events Operations & Artistic Director

A graduate with Bachelors Honours Degree in English Studies, Fazli dedicated his life to lecturing and is an artist in the performing arts. His talent for dance, musical acting rose him into the world of many stage performances then furthering his expertise into directing and producing many a successful stage productions in his involvement with the likes of Puteri Gunung Ledang (The Musical), Cuci (The Musical) Seasons of Love and Supermokh (The Musical). A multi-talented artist, he was also the art director responsible for Kritella The Musical and Lost in Qolora The Musical. He is also an effective stage and technical advisor.

In his role with the ParisZki group, not only is he tasked to be the creator and curator of the performing arts division as the artistic director, he is charge of the organisation of all events, including sound, lighting and staging. Fazli is the key governmental liaison and operations for the group.

Creative Design Director

A graduate of Bachelor of Honours in Art and Textile Design, Shafik's flair in his creations and designs supersede all expectations. With over 16 years of design and tailoring experience under his belt, he specialises in fashion and textile design, design R&D, computer applications for design and art. Further to this, Shafik is an expert in visual merchandising and an artist in the performing arts.

Over the years developing his skills and expertise, the quality of his works have earn him awards and honours such as Favourite Designer of the Year, Piala Seri Endon for Best Batik Design (1st runner-up) and he is an advocate for Individual Group Arts and represented Malaysia at the Bangkok Motor Show (2008) and Textile Convention (2008)

Amazing at churning out fabulous creative out-of-the-box designs blending local flavours with a touch of haute couture styles, he singlehandedly and successfully launched 2 sold-out Voila by ParisZKi collection within a very short period since his inclusion to the group.

Artistic & Pageant Liaison Director

Having build a name for herself, Jacqueline is a highly qualified dance instructor specialising in the art of Raks Sharqi, Classic Oriental & Bellydance. She rose to fame in her career and was awarded the Asian Culture and Arts Ambassador in 2018 for her contribution to the industry as a competition mentor.

She has accumulated a string of competition titles, too many to list herein and upgrades her skills continuously, participating in most of the international prestigious refresher courses the world has to offer. She is also a qualified pageant and modelling specialist, holds 2 pageant queen titles for MCM Qipao Queen 2016 (2nd runner-up) and Malaysia's Chinese Qipao Society 2016 (Best Qipao) and well sought after competition judge.

She brings to the ParisZki team her best knowledge, experience and expertise in competition co-ordination, contestant liaison and catwalk choreographer.